Introduction
BONUS Materials
Section 1: Analyze If Your House is Ready to Pitch
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STEP 1: Decide What Makes Your House an Interesting Story (9:50)
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STEP 2: Make a List of the Things Your House Can Teach Readers (6:13)
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STEP 3: Figure Out If Your House Can Be a Feature Article (9:27)
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STEP 4: Consider Your House for Roundups (8:18)
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STEP 5: Brainstorm for the House's Seasonal Appeal (4:42)
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STEP 6: Evaluate Your House as a Makeover Project (8:39)
Section 2: Choose the Best Publications and Websites for Your House
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STEP 1: Choose If You Want to Pitch to Magazines or Websites, Or Both (6:01)
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STEP 2: Decide Which Magazines Are "Out of Your League" (For Now) (9:35)
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STEP 3: Make a List of Your Top 20 Magazines and Websites (5:21)
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STEP 4: Narrow Down to Your Top 5 Targets (4:02)
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STEP 5: Analyze Your Top 5 Targets in Depth (4:57)
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STEP 6: Choose Your Number 1 Target Magazine or Website (1:36)
Section 3: Shoot, Edit and Organize Scouting Shots
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STEP 1: Make a List of Scouting Shots (6:56)
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STEP 2: Style Your House for Scouting Shots (5:09)
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STEP 3: Shoot Your Scouting Shots (2:52)
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STEP 4: Edit and Organize Your High Res Scouting Shots (3:08)
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STEP 5: Format and Optimize Your Scouting Shots (5:01)
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STEP 6: Organize Your Optimized Scouting Shots for Editors (4:14)
Section 4: Pitch Your House to Editors
